New Page
A Different Side of UX
UX cannot exist an a web vacuum
It’s tempting to view UX as a skillset specific to the web or mobile. It’s the predominant arena where UX and its accompanying terminology is used. I view it differently. UX for the web or mobile is jus an abstraction of where UX has had a longer domain of existence, that being the domain of retail, brick & mortar stores, and face to face interaction.
This is why one of the projects I have been involved with and am most proud of as a UX achievement is the fashion brand and traveling store 50%DANGEROUS.
UX is About People
Skills Leveraged:
- Community Engagement
- Traveling Booth Experience
- In Person/Web Payment Processing
- Model and Employee Experience
On our Website…
The website itself is a Wordpress theme I set up that lets you build sections visually. It was important to have a CMS that could be used by not just me, but any employee who may need to make changes to inventory or product images.
Instead of building from scratch, I chose to leverage a theme that, with some alterations, let us move quickly and lower the learning curb - a decision I am glad we made.